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Retail Gap barometer #2

This second report allowed us to compare the results with the previous Barometer and reveal the ‘gaps’ in consumers shopping experiences.

Interestingly there was a shift from bricks-and-mortar to online, with shoppers ordering online and wanting to receive their purchases via home delivery, rather than collect themselves or browse and purchase in-store. In fact, the number of people wanting to use click-and-collect dropped.